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Doppelgänger Goldfinger - Dani Montlleó
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1ª edición
About the work

Nothing is how it looks, and never can be how it looks. What lies hidden behind the appearance and portrayal? What lies hidden behind a proper name? It depends on the appearance. One of the many gifts that art offers us is that of building an appearance, offering us support in building the appearance that is ours, which is the one that shapes us. Artists show us that you can look from different angles where appearances, like thoughts, are built, and encourage us to build our own.


Architecture, espionage, Nordic mythology, politics, modernity... all this and much more is woven together by the surprising and revealing connections that Montlleó threads in this story. By connecting Goldfinger, the villain from the Agent 007 saga, to the Nordic myth of the Doppelgänger (the ghost double), the artist builds up a story that step by step gradually uncovers identities, showing that behind each story, however bland it may seem, lies hidden a game of mirrors, doubles, and obscure (disguised) intentions. And furthermore brings a smile to your face.


Dani Montlleó (1966)

Artist Dani Montlleó coordinates research processes that cover visual and conceptual genealogies of modernity and their myths under the Spoon Syndicate brand. With the use of music, architecture, cinema or fashion, he tells stories about identities, productions or situations that are part of our culture by showing fictional views of new stories. He is interested in the meaning of modernity in the 20th century, the ideology of Utopia, the notion of comfort, the effect of standardization or the concept of version and B movies, he makes drawings, buildings and videos that have the power to move against the flow among episodes of Soviet constructivism or the surfing culture of California.


A garment, a piece of furniture, a logo or some kind of architecture are the starting point for this eccentric research which, with a long process of documenting, interprets the histories of our culture that go against the grain. The maps, the models or dolls made by the artist represent the hidden psyches of the official history.


Some recent exhibitions:

Al portal de casa i els constructors, Can Palauet, Mataró (2012); Doppelgänger Goldfinger, Argentona (2011-2012); From Page to space: (Weserburg) (Bremen), Fundaçao Serralves, Porto (2011); De Gray a Gray nº 2, EspaiZero1, Olot (2010); Merchandpromo-Yves, Centre d’Art Santa Mònica, Barcelona (2007); Plagiarismo, La casa encendida, Madrid (2005).

Doppelgänger Goldfinger Doppelgänger Goldfinger Doppelgänger Goldfinger Doppelgänger Goldfinger Doppelgänger Goldfinger


Doppelgänger Goldfinger



Dani Montlleó






Limited edition of 500






112 pages.

Includes musical cd and poster, Goldfinger in London.



In a photograph of The Who, Pete Townshend appears with an adolescent look posing in a safari-coloured shirt that harks back to the military (both the shoulder flaps and the colour) and is full of logos and medals. In another photograph taken sometime later, though now in black and white, Keith Moon, the drummer of The Who, poses among Lambretta scooters wearing a turtleneck jersey on which appear in writing the letters POW. POW are the initials used to designate and identify prisoners of war. The strategy of The Who was the underlying strategy that was used years later by London’s first punks with a mixture of logos, medals or signs that would range from the A within a circle representing anarchism to the swastika. Thus the aim was to dismantle all the signs by taking them out of context, used very skilfully by the highly situationist techniques of detournement and very Dada.

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Doppelgänger Goldfinger (Architect and villain) Dani Montlleó


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Artist talk – Dani Montlleó


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